Marketing Internships

Top 24 Genuine Tips Of Marketing Internships For Beginners

Everyone agrees that marketing internships are the best way to learn the skill of marketing. However, few people are equipped with the knowledge and skills needed for that job. This article covers 24 tips that beginners can follow if they want to find a good internship. It should be useful for all those who want to apply for any type of internship without getting turned down or offered at less than favorable terms during the interview.

1.Research online (Google, Canvas, and other leading search engines)

One of the most important steps in internships is learning more about them. It does not matter whether they are marketing internships or any other type of internships. The fact that you want to work for a particular organization is just not enough to find out anything about it. You need to dig more. It will help you understand the company better, appreciate the values it, and know what kind of an attitude towards interns they hold.

A good way to begin your research is by reading reviews about the company in different Internet forums. Many people are more than happy to share their experience with a particular business so that other people could benefit from it. You need to visit at least five forums before making conclusions about this particular company.

2.Track the number of followers

This is an important part of your research. Often, it helps to get a glimpse into the company’s popularity, including on social network sites. Sometimes employers are even willing to post links to their Facebook and Twitter accounts on their websites. Look for such links and use them when performing your online search. The more popular the company is, the easier it will be for you to find a marketing internship there.

3.Use social media

Social media is a great way to learn about any particular company, especially if you want to find out more about the way it presents itself. You can use Twitter, Facebook, and even Instagram. It’s not enough to just sign up for an account and follow your favorite company; you need to take some time and engage in conversation with people who are more active there. Do not forget that the purpose of this exercise is learning more about what your favorite company looks like from its own point of view.

4.Research about the company’s priorities

You need to know what is important for marketing internships and how they work. Blogs and non-profit organizations that are interested in this topic often post their expectations of companies. Share your knowledge with your friends, too. They might be able to help you set strong goals, as well as explain what kind of experience you should have during your internship.

5.Read reviews

You have to take the time and find out what people who have worked for the company think about it. They might not be as open with their views as you might expect. You can read some of the negative reviews on a website such as Glassdoor. When looking through them, you should make sure that they are unbiased, too.

6.Do recommendations

Many people love to recommend specific businesses to their friends. Their recommendations can be trusted more often than not. The more recommendations you receive, the easier it will be for you to decide whether or not the business is right for you. You can even ask your friends how they feel about interning at a particular company, if necessary.

7.Search for current and past employees

You do not have to look further than the company’s website to find them. Sometimes, it’s enough just to search Google for “company name + current employees”. You can also use LinkedIn to look for such people. You should check your options and apply to those that are relevant.

8.Join forums

Look through the forums on a site such as Glassdoor and you will see many posts with reviews of various companies, as well as their opinions regarding how they work. If you find a company you like, you can contribute reviews with your own opinions and experience as well. Set up an official account there so that people know that you’re real.


9.Read job descriptions

Many companies share their job descriptions in different places. You can find them on the company’s website, at LinkedIn, or on other websites. Even if you do not like the job description, read it and make note of what’s important to you. You can even print it out, if necessary.

10.Know the job description

This should be pretty simple if you have already read the previous point. However, there are some aspects that you do not know of. For example, if you rely on your own experience and skills, then it might be a good idea to talk to experts about them. You need to learn more about possible courses that would help you develop a career in this kind of employment sector as well.

11.Know your strengths and weaknesses

This is one of the most important parts of your internship research. Before applying for marketing internships, you should take the time and think about what your strengths are, as well as possible ways to develop them. For example, if you’re good at crafting different kinds of messages and writing in general, you can use this knowledge to apply for jobs in advertising.


12.Find out how much experience you need

It is often seen that employers prefer applicants who have relevant work experience. However, you should never ignore other potential candidates if they have similar skills but no work experience yet. It’s always smart to have good common sense.

13.Prepare a strong resume and cover letter

The most important thing about preparing your resume is having enough information to make it persuasive for potential employers. You can do this by using the information you collected from steps 1 to 12, as well as the relevant positive and negative reviews about the company that you read via steps 4 to 7. You can also ask friends and family members how they recommend you to show that you’ve thought about it.

14.Use resources

There are many resources out there for you to use as handles when applying for marketing internships. You can use any one of them based on your previous experience, needs, and preferences. It’s a good idea to start off with the most common and popular ones and continue to use them as you gain experience in this field.

15.Set up a budget

A very important thing about budgets is that they are based on money, not time. They include all possible expenses and might even be higher than the money you will have to pay during the internship period itself. Keep in mind that most internships are unpaid, so you need to be prepared for this situation before applying for one.

16.Identify before specifying

Before you apply for internships, you need to identify potential companies. After doing so, you can go on and specify the perfect job that fits your needs. For example, let’s say that you want to have a career in marketing in a company called “A”. You can search for companies with similar products and services on the internet, or via other ways of human connection (phone book, directories, etc.). Then use public information sources such as websites to see how these companies are performing within their industry.

17.Find your own training opportunities

You should not only take internships that are offered by people you trust and have to do. To really get all the information that you need, you should also look for other training opportunities, including seminars, workshops, self-learning programs, and even other internships. You can learn a lot about working in a company as an intern if you are willing to put in some extra energy and effort into doing so. Also, you need to remember that we live in a world where things are changing very fast, so it’s better to be proactive in the search for information than reactive.


18.Avoid risky situations

There are some internships that can have a big impact on your future career besides just giving you hands-on experience. For example, if you work as an intern in an accounting company, you will get the basic knowledge of working with certain types of accounts and transactions. This is much more important for someone who wants to work in accounting than someone who just wants to know how to count money. It’s similar when you work as a marketing intern. You get a better understanding of the world of marketing than just being told about it. (Marketing Internships)

19.Learn to communicate effectively

Being an intern in a large company is not easy if you don’t have any experience, especially if you come from another country where English is not the first language and where communication doesn’t come easily (meaning – gestures, writing). This is where you learn to communicate effectively, how to manage your time, and most importantly – how to put up with people.

When you become a permanent employee for a company, it’s important that you develop some competencies that will help you stand out from the others. This includes communication skills. One of the best ways for improving your vocabulary is by reading a variety of texts that have different levels of difficulty. Just reading books will not be enough though. You must also watch movies, TV shows, and listen to music. This is how you will improve your vocabulary. The more you read, watch, and listen to different types of content, the more words you will learn and the more your vocabulary will grow.

Marketing Internships
Marketing Internships

If a company is not hiring employees for permanent positions but they are hiring temporary employees instead of permanent positions, it might be because they are on a tight budget and just need help temporarily. You should not begin your career as an intern by working for a company that you are sure will not seek you out again for a permanent position. This is why you need to think about your future before taking this kind of job opportunity. (Marketing Internships)

It is often seen that employers prefer applicants who have relevant work experience. However, you should never ignore other potential candidates if they have similar skills but no work experience yet. It’s always smart to have good common sense.

20.Consider the type of company

Different types of companies can have different working conditions, and you might want to work for one that is more convenient or comfy for you. You should know that some companies have a specific type of culture that might not work with you. For example, if you expect quick career growth and are not willing to tolerate the low level of pay in a company that is extremely conservative in its corporate values, then it would be smart to continue your research about the industry.

21.Find a job that fits your interests

You have to make this kind of career decision based on your goals and opportunities, as well as the type of environment where you would like to work. If the company is too hyper-conservative and doesn’t provide its workers with enough opportunities for personal growth, then it is not a good fit for you. This is the case when you are looking for an internship in a specific company because you like their products or services. You can create new content or even projects to improve upon the services they provide to customers. This is a powerful way to stand out from other applicants for the job. (Marketing Internships)

22.Know your competition

As mentioned earlier, it’s important that you know other candidates who are applying for the same internship job as you in order to ensure that your qualifications are as strong as they can be. Let’s say that there are five potential candidates for a marketing internship at a particular company. Three of them have relevant work experience, while the other two do not have any work experience yet but have excellent skills when it comes to writing and creating content. You have to find out which one you would like to work for.

23.Think about your future plans

Before taking any job opportunity, you should always think about how it will influence your future plans. If you are planning on getting a degree in a certain field, then it will only be possible if the internship has been set up in such a way that it takes into account the requirements of another degree program that is related to your future field of interest. For example, for someone who is planning on pursuing a marketing degree, it would be difficult to get into a marketing internship with a company that has no requirements for advertising. (Marketing Internships)

24. Learn to manage multiple tasks and deadlines

You might have different tasks to perform in the same period of time. You cannot easily handle so many tasks at once. When this happens, you should break down the available work into smaller parts in order to make sure that everything will be completed on time within the deadline. You need to learn how to manage multiple tasks, but also be one of the best. Many times, you might not even know which task is the most important, so it’s up to you to figure out what’s more important and what isn’t.


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